
Preview events are an excellent way to build buzz and increase excitement and awareness for your main event.
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Preview events are an excellent way to build buzz and increase excitement and awareness for your main event.
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Recently we had the opportunity to catch up with Siu Ki Wan, Events Director and Marketing Manager for Wine & Spirits Magazine. Siu Ki runs Wine & Spirits’ yearly Top 100 Event, a tasting extravaganza for wine lovers held here in San Francisco (this year’s edition is on Wednesday, 10/13 at the Galleria at the SF Design Center). She graciously shared her expertise on planning and promoting a major food and wine event.
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