This is a guest post by Dan Morrison, the founder and CEO of Citizen Effect, a Washington, D.C.-based 501(c)(3) nonprofit. This is the second year of Citizen Effect’s Brackets with Benefits fundraiser—a great example of how a cultural phenomenon like March Madness can be harnessed for serious fundraising.
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We’ve all been in the position of wanting to help a cause, but simply not knowing where to start. Citizen Effect, one of our standout nonprofit partners, is making a difference by smoothing the road from good intentions to real-world results. The group empowers what it calls “Citizen Philanthropists”—everyday folks with a charitable goal, but not the experience or means to put it into action.
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